Case study
JorgeCastro.AI: cited by ChatGPT and Perplexity
A Swedish AI SEO platform that went from 0 to 6 of 10 test questions cited by ChatGPT and Perplexity within six months.
- Client
- JorgeCastro.AI
- Industry
- AI SEO platform (SaaS)
- Location
- Sweden
- Period
- 6 months

6 of 10test questions cited by ChatGPT and Perplexity
0 of 10test questions cited at the start
1,000+customers on the platform
FinalistBest Use Of AI, Global Search Awards
The challenge
JorgeCastro.AI helps brands get found in Google, ChatGPT, Gemini and AI Overviews. At the start, the platform itself was not cited in any of the 10 test questions we ran on ChatGPT and Perplexity. An AI SEO product has to show up in AI answers first.
What we did
- Led the go-to-market and AI answer (AEO) strategy
- Built a custom answer optimizer into the product
- Tracked the same 10 test questions on ChatGPT and Perplexity for six months
The outcome
After six months, ChatGPT and Perplexity cited JorgeCastro.AI in 6 of the 10 test questions, up from none. The platform grew to more than 1,000 customers, and the brand was a Best Use Of AI finalist at the Global Search Awards.

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