Case study
Autographia: a 10.6x traffic recovery
An online store for authentic signed music memorabilia that lost most of its search traffic to a technical fault, then recovered more than ten times from the low.
- Client
- Autographia
- Industry
- E-commerce, authentic signed music memorabilia
- Location
- USA
- Period
- Jun 2024 to Aug 2026
481monthly visits at the low, Jun 2024
5,110monthly visits, Aug 2026
10.6xrecovery
The challenge
Autographia sells authenticated signed albums, guitars and music memorabilia online. In June 2024 its traffic collapsed to about 481 visits a month. The pattern pointed to a technical and indexation problem rather than a content issue.
What we did
- Diagnosed the indexation fault behind the drop
- Fixed the root cause and cleaned up how pages were crawled and indexed
- Monitored the recovery and protected the pages that came back
The outcome
Traffic climbed back to about 5,110 visits a month by August 2026, roughly 10.6 times the low point.
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